“Every business has a story to tell. Video just makes it great” -Beth Klepper

Beth started creating videos in kindergarten.

With the neighborhood kids as her actors, brothers and sisters as pushy directors and producers, and an 80s-style camera always in hand, Beth always knew the power of video and storytelling.

Equipped with a master’s degree in film, she spent close to a decade producing live entertainment and television shows for AXS TV. She gained a wide perspective of storytelling by producing shows in the fast paced world of reality tv, travel, and celebrity gossip. Producing live concerts for groups like The Zac Brown Band, Def Leppard, The String Cheese Incident gave her unforgettable memories too.

Since 2014 when Beth founded Mainstream Video Production, she has worked with more than 135 organizations and created a staggering +2000 videos. And they keep coming back for more!

Mainstream’s mission is to help businesses increase revenues through the power of video with full-service production (think storyboarding, shooting and editing). They also offer an online Video Marketing 101 course for anyone brave enough to DIY their videos. She also teaches Public Speaking and Interpersonal communication at Metro State University ushering in the next generation of storytellers.

She’s not a fan of reinventing the wheel and is happy to learn from anyone with applicable, insightful experience.

“Everyone has something to teach us.”

Beth and her team excel at project management and producing the myriad aspects that make great video (marketing strategies, scripts, visuals, people and personalities). Inevitably, this is about saving clients a ton of time and money.

She somehow balances all this full time (with due credit to a phenomenal team) with 3 small children at home and prioritizes being present because this fun stage with the kiddos won’t last forever.

If you want a taste of working with her, she has a video for business bootcamp (replay available until April 11th) and will do another one is 6 weeks. Check out the Marketing Strategy Workshop HERE which covers how to achieve ROI with videos, and scripting and completing a video that participants walk away with.

Not sure about video? Here are some staggering statistics she shared:

📹 72% of consumers prefer video over text when learning about a product or service. (Source: HubSpot)
📹 Social video generates 1200% more shares than text and images combined. (Source: Brightcove)
📹 Including the word "video" in an email subject line can increase open rates by 19% and click-through rates by 65%. (Source: HubSpot)

Join us on Wednesday, April 17th at 9am MST on LinkedIn LIVE or catch the replay below!