RETAINERS

Considering a retainer for ongoing support?

Let’s explore your needs!

A retainer is a commitment to consistent support so we can plan ahead, stay aligned with your goals, and make real progress together. It’s ideal for clients who want to count on consistent access to strategic advising, support with execution, and refinement.

An additional benefit is a reduced hourly rate.

Are you prepared…. ? Plan ahead to get ahead.

Are you prepared…. ? Plan ahead to get ahead.

Need More Than Your Retainer Includes?

Additional hours beyond your prepaid retainer are billed at $175/hour.

We'll keep an eye on your hours and communicate before additional work puts you over your monthly allocation, so there are no surprises.

What You Get

A monthly block of strategic support and execution time at a preferred rate, with reserved calendar space and consistent planning so we can build momentum together.

Your retainer can be used for:

  • Strategy sessions and decision-making

  • Project execution and refinements

  • Reporting, analysis, and recommendations

  • Priority scheduling and planning

  • Ongoing marketing support and accountability

Unused hours: Up to 1 unused hour may roll over to the following month when your next month's time is booked in advance.

Pricing & Right-Sizing Your Retainer

From focused strategy to fully integrated support, the right retainer depends on where you are, what you need to accomplish, and how much partnership and execution will help you build momentum.

1 Hour — $150/month

Focused consulting: One strategy session each month for a specific question, decision, or challenge. Best for founders and leaders who need an experienced perspective but are handling execution internally. Does not include ongoing execution such as social media, events, or website updates.

5 Hours — $750/month

Ongoing support: A flexible block of time for focused execution and refinements—such as updating an existing website, writing a monthly newsletter, developing social media strategy, or tackling other defined priorities. Ideal for maintaining momentum without a significant monthly commitment.

10 Hours — $1,000/month

Consistent partnership: More room for strategy and execution across campaigns, social media, events, website updates, and other marketing priorities. This is the minimum retainer tier that includes weekly meetings and is a good fit for organizations ready for more consistent collaboration.

15–20 Hours — Request a custom quote

Fractional marketing support: A deeper partnership across strategy, execution, planning, and focused growth for organizations ready to build and scale with intention and consistency. Designed for teams that need experienced marketing leadership without the overhead of a full-time hire or the layers of a traditional agency.

RETAINERS ARE A MONTHLY PAID SUBSCRIPTION VIA STRIPE

Included with Your Retainer

  • Recurring meetings scheduled in advance

  • Shared documentation & project planning including agendas, priorities, and progress tracking

  • Execution time outside meetings for writing, design, edits, and launches.

  • Optional reporting summaries on analytics when connected.

  • Recorded walkthroughs/trainings available upon request.

Monthly Retainer Does NOT Include:

Third-party subscriptions or ad spend

  • New website builds (projects start separately)

  • Highly technical services outside marketing + strategy scope

  • Last-minute requests (meetings must be booked with 48+ hrs notice)

Not ready to start yet?

Join the waitlist.

I keep my retainer roster intentionally small so I can give each organization the attention, strategy, and follow-through it deserves.If you’re interested in working together but don’t need support just yet—or my current availability doesn’t line up with your timeline—join the waitlist.

I’ll reach out when a retainer opening becomes available or when the timing makes sense to connect.

No commitment. No pressure. Just a place in line.

THE ORIGIN STORY

“Some startup in Colorado?” I quipped.

That’s what I told people when I left a comfortable Marketing Director role after my employer of four years was successfully acquired. I was ready to build something new and returned to freelance consulting.

It’s a playful name, but a serious business. Five years later, I’m still at it.

I’m passionate about leveraging technology and marketing systems to simplify workflows and design systems that scale. Over the years, I’ve helped startups build strong brands and established companies execute thoughtful, strategic marketing campaigns, events, and PR.

Startups are often flying the plane while building it. I thrive when I can innovate and take calculated risks. I experiment, iterate, and move quickly when priorities shift. When others see chaos, I see opportunity.

In this world, you’re expected to fail forward but you don’t have to do it alone.

Resilience matters. Why not have fun doing it?

Let’s talk retainers!

“You are uniquely able to take on future-oriented challenges. You lead the way to visionary possibilities and create what others said couldn't be done. You'll say "Yes" before you even know the end of the question - then turn it into a productive adventure.”

— Kolbe A Index results for Ashley Dodge

Frequently Asked Questions

Still have questions?

Take a look at the FAQ or reach out anytime.

Subscription Terms

Monthly retainers renew automatically via Stripe until canceled.

  • To modify or cancel, provide 30 days notice in writing.

  • No refunds for unused hours within or across billing cycles.

  • Purchasing a retainer signals your understanding and acceptance of these terms.

Requirements

Consulting requires ongoing collaboration for momentum

  • Minimum two-month commitment, paid in advance

  • Credit card on file for recurring billing

  • Regular scheduling of sessions and planning time

  • Shared understanding of goals and priorities

  • Clear communication of expectations (See Disclaimer)

DISCLAIMER:

Billing and Subscriptions:

  • By subscribing via Stripe, you authorize recurring billing at the selected rate until canceled in writing.

  • Rates remain locked in while your subscription is active.

  • Annual rate increases for new clients will be applied to paused subscriptions once reactivated.

  • No refunds are issued for unused monthly hours.

  • Up to one (1) unused hour may carry over to the following month if scheduled in advance.

  • Unused time expires 30 days after cancellation.

  • Third-party software costs and management (Domains, Squarespace, Canva, Adobe, etc.) are not included.

Clear communication of expectations:

To ensure efficient use of our time together:

  • All requests must be submitted in writing via email or our shared project document.

  • Text messages should be reserved for urgent matters. (Ex. On my way! I’m running late.)

  • Time spent responding to texts, unscheduled calls, or out-of-scope requests will be applied toward your retainer hours.

  • Additional time beyond a retainer is billed at the standard hourly rate on the 15th of each month.

  • Please join scheduled meetings from a quiet, distraction-free environment. If connectivity or location limits productivity, we can reschedule to respect of everyone’s time.

Clear communication protects both of us and ensures we stay focused on meaningful progress.

Please reach out with any questions before subscribing so we can align expectations in advance.