For founders, entrepreneurs, authors, and creators that are too busy building their business to tell everyone how great they are too.
Maybe it’s a website or a social media page that needs a little love.
Maybe it’s a slide deck that needs a refresh because it continues to fall flat.
Or a one-pager that a boomer can print and have as a physical copy to have in-hand.
Sometimes it’s just a simple logo. Or SEO strategies you didn’t know existed.
Other times it is a beautiful newsletter that matches your brand online.
Whatever it is, people come to me for technical expertise, a designers eye, and a positive outlook.
What are you waiting for?
Services
What an exciting time! You’re exploring areas of opportunity for your marketing. The best outcomes come from planning so each service can be paced out in monthly retainers, one-time project based fees, or part-time engagements as a fractional role.
For past and existing clients, I am happy to make refinements to your website, social media, etc. in 15 minutes for free or at an hourly rate booked HERE.
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If you’ve been saying you were going to build a website, but got lost in the Templates or DIY of it all, let’s talk.
We can build you a new website or update an existing one on Squarespace, Kajabi, or WordPress (please don’t use Wix) and optimize it for search engines.
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Develop comprehensive marketing and growth strategies aligned with your business objectives including defining key markets, positioning the brand, setting goals, and outlining tactics to achieve them.
We’ll investigate current trends, customer behaviors, the competitive landscape, and industry dynamics and look ahead to challenges and opportunies.
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Need help defining things like brand identity, values, and messaging? Help your products and services stand out in a crowded market.
Sometimes it’s just a simple logo, other times it’s a tagline, social media templates, and other aspects of your visual identity.
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Together we will plan, execute, and optimize marketing campaigns across various channels, including digital marketing, social media, email marketing, content marketing, and traditional advertising.
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Let’s design and implement strategies to attract new customers. We’ll look “under the hood” at your analytics, review what happens when we search for your page, review and refine targeted ad campaigns, track NPS or customer satisfaction, and create lead generation funnels.
Leverage partnerships and referrals to improve retention, loyalty, and engagement that fosters long-term relationships too!
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A lot of work goes into creating a new service or product. Make sure it launches successfully with the right positioning, market analysis, pricing, messaging, and promotional strategies to generate awareness and drive sales.
You can always consider new markets or audiences to expand your reach!
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There is no limit to the amount of data analytics you can access to measure the effectiveness of marketing initiatives and KPIs. These insights inform strategies and recommendations to improve ROI.
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Whether you’re a startup or an industry veteran, any sales process can be tightened up by discussing challenges and opportunities to increase revenue.
You can learn just as much from your current clients and partners as you can from detractors or those that simply were not interested.
The most underutilized aspect I see in marketing is a lack of cross-selling or upselling strategies that could truly make a difference.